At Illusions Lingerie, we take pride in providing expert bra fittings with the help of our skilled and passionate team. Today, we’re beyond excited to introduce the newest (and most delightful) addition to our team: Shiori! With over two decades of experience in the lingerie industry, she brings a wealth of knowledge and a fresh perspective to our store.
Finding someone with Shiori’s level of expertise and experience in bra fittings in Melbourne is a rare find. So when she reached out about joining our team, we were absolutely thrilled to welcome her aboard! From our very first conversation, we knew she would be a perfect fit for our little family. Her deep passion for lingerie, combined with her warm and bubbly personality, makes her a fantastic addition to our lingerie store.
With Shiori on board, our team now proudly boasts over 86 years of combined bra fitting expertise! This wealth of knowledge and experience ensures that every customer receives the highest level of care, professionalism, and personalised service.
Now, let’s get to know Shiori a little better!

A Journey Through the World of Lingerie
Shiori’s journey in the lingerie world began in 2003, starting as a lingerie designer, handcrafting beautiful bralettes, knickers, and more. Her expertise quickly led her to work with high-end lingerie brands, providing fittings that combined technical knowledge with an eye for elegance as well as managing multiple store, working as an assistant buyer, and as a bra fitting trainer. With an impressive 22 years of fitting experience, Shiori has honed her skills to ensure every client finds the perfect fit - no matter their shape or size!
In addition to her fitting expertise, Shiori was a trailblazer in the Australian lingerie community, launching the country’s first lingerie fitting blog. She later expanded to Instagram (@mylingerieaddiction), where she highlights the beauty of different body shapes and showcases the diversity of lingerie available. Her dedication and authenticity quickly resonated with audiences, and she has since amassed over 66,000 followers who trust her expert advice, styling tips, and insights into the world of lingerie. Through her platform, she continues to educate and empower people to embrace their unique shapes and find lingerie that makes them feel confident and comfortable.
The Perfect Bra? It’s All About the Individual!
When asked if she has a favourite bra or brand, Shiori emphasises that it’s not about one perfect option - it’s about what works best for each individual body. Every person is unique, and finding the right fit is about embracing that uniqueness. A bra that works beautifully for one person may not suit another, and that’s the beauty of a personalised fitting experience. She enjoys the challenge of helping clients discover styles they may never have considered, ensuring comfort, support, and confidence in every piece.
Her Favourite Bra Fittings
Shiori finds joy in fitting both everyday and sensual lingerie. Everyday lingerie fittings are especially rewarding because they provide customers with comfort and support for their daily lives. Sensual lingerie fittings, on the other hand, are exciting as they allow customers to explore pieces that make them feel beautiful and empowered. She loves seeing the transformation in customers when they find lingerie that not only fits beautifully but also enhances their wardrobe and self-esteem.
The Best Part of the Job
For Shiori, it’s all about the people! She loves creating a welcoming and supportive environment where customers feel comfortable discussing their lingerie needs. She takes pride in providing expert advice that customers wouldn’t expect, helping them understand their options and introducing them to styles they might not have considered. Many customers are surprised by the extensive range of bras available at Illusions Lingerie, and Shiori delights in helping them discover the perfect fit - one that not only suits their body but also makes them feel incredible.
Common Bra Fitting Misconceptions
One of the biggest misconceptions she encounters? Sizing! Many people assume they are one size, but in reality, bra sizes vary significantly between brands, styles, and colours. A customer might be a 12D in one brand but a 10E in another, which is why professional fittings are so important. Mainstream stores often have limited sizing options, which can make people feel restricted in their choices. That’s why Shiori loves working at Illusions Lingerie, where an extensive size range and in-between sizes ensures that everyone can find a bra that fits (and feels good too!).
Advice for First-Time Bra Fitting Customers
If you’ve never had a professional bra fitting before, Shiori has a few key pieces of advice. First, come in wearing (or bring) clothing that you’d like to wear your new bra with. This helps ensure that the fit works perfectly with your wardrobe. Second, be open to trying styles you may not have considered before - you’ll be pleasantly surprised by how much better an unexpected style or size fits their shape. Lastly, trust the process! A professional fitting is designed to help you feel supported, confident, and comfortable.
Life Beyond Lingerie
Outside of work, Shiori is a creative soul with a deep passion for artistic expression. She loves to draw, often experimenting with different styles and mediums to bring her ideas to life. Music is another of her great loves, and she finds joy in playing the piano, whether it’s playing her favourite tunes or composing her own melodies. When she's not immersed in art or music, Shiori enjoys sewing, a hobby that allows her to create beautiful, handmade pieces with a personal touch. Above all, she cherishes the moments she spends with her adorable adopted cat, Mya Mya, who always brings a smile to her face. Whether she's curled up on the couch with Mya Mya or exploring her creative pursuits, Shiori finds balance and happiness in the little things.
We are so excited to have Shiori on board and can’t wait for you to meet her! With her technical background in garment construction, she brings a unique approach to bra fitting - she not only understands how lingerie should fit but also how it's designed and made. This knowledge allows her to assess structure, materials, and stitching in a way that ensures each customer gets the best possible fit tailored to their individual shape. Whether you're looking for your first bra fitting, an everyday bra fitting, or simply want to update your lingerie wardrobe, Shiori is here to help you find the perfect fit. Come visit us at Illusions Lingerie and experience expert fitting with a personal touch!
If you’d love to experience a professional bra fitting in Melbourne with Shiori (or one of our other expert fitters), visit us in-store at Illusions Lingerie. With her unique expertise in both lingerie design and fitting, she’s ready to help you discover the perfect fit - whether it’s for everyday wear, a special occasion, or just to give yourself that extra boost of confidence.
If you're interested in learning more about the dedicated professionals who make up our expert bra fitting team, we invite you to explore their bios on our About page. Each team member brings unique expertise and passion to ensuring you have the best possible fitting experience. Visit the page to get to know them better and discover what drives their commitment to providing top-notch service.
We can’t wait to find you the perfect fitting bra!