Bras That Don't Dig In

A bra that digs, pokes or leaves red marks by the end of the day isn't a comfortable bra - and you shouldn't have to put up with it. Below, our expert fitters share their best-selling wire-free styles for women who want comfort without compromise.

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Beige seamless underwire-free bra with thin straps and v-neckline in perfectly fit wirefree t-shirt bra design
Color
Calvin KleinPerfectly Fit Wirefree T-Shirt Bra Sale price$99.95
Sold out
Floria Padded Wire-Free Bra with white lace trim and bow details
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AmoenaFloria Padded Wire-Free Bra Sale price$94.95
Sold out
Beige Linda Wire-Free Bra with scoop neckline and stretchy fabric
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AmoenaLinda Wire-Free Bra Sale price$109.95
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Leni Bra: blue textured bra with white trim and center bow
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AnitaLeni Bra Sale price$139.95
NewSold out
Isabel non-wired black lace bra with satin panels and floral details
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AmoenaIsabel Non-Wired Bra Sale price$79.95
Black satin bra with lace trim and central zipper closure in product titled Untitled Jun18_12:44:09
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AmoenaNancy Non Wired Sale price$59.95
New
Black lace bra orely support with dotted pattern and supportive design for comfortable everyday wear
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AnitaOrely Support Sale price$110.00
White lace-trimmed bra with scalloped design and subtle ribbed fabric in product titled Untitled May27_15:49:15
Color
AmoenaKarolina Padded Wire-Free Bra Sale price$107.95
Glaze Non-Wired Bra in nude with geometric pattern and metallic clasp
Color
ChantelleGlaze Non-Wired Bra Sale price$139.95
Bobette white lace bra with scalloped edges and mesh panel
Color
AnitaBobette Sale price$139.95

Is It Your Underwire - Or Is It Your Fit?

Before switching to wire-free permanently, it's worth understanding what's actually causing the digging - because in the majority of cases, a wire that digs is a fit problem rather than a wire problem. An underwire that fits correctly sits flat against the ribcage and chest wall at every point, following the natural root of the breast without touching breast tissue at any point. When it digs - whether into the breast tissue at the front, the ribcage at the sides, or the sternum at the centre - it's almost always because the cup is too small, the wire is the wrong shape for your breast root, or the band is too loose and allowing the whole bra to shift out of position throughout the day. A correctly fitted underwire bra on the right body should be genuinely comfortable to wear all day. If yours isn't, the wire itself may not be the problem - the fit is. That said, wire-free bras are an excellent and entirely valid choice regardless of the reason. Some women find underwires uncomfortable no matter how well fitted, some prefer the softer feel of a wire-free construction for everyday wear, and some simply find them more practical for certain lifestyles. The wire-free styles listed are our best sellers - chosen because they offer real support and a smooth shape without any underwire at all. If you've been avoiding underwire because it always digs but you'd like the lift and definition that a well-fitted underwire bra provides, the best thing you can do is come in for a professional fitting - you may find that the right underwire in the right size feels completely different to anything you've tried before.