10 Best Underwear For Women Of 2023
A good pair of undies can seriously make or break an outfit – or even just a day, for that matter. Something as simple as invisible panty lines or even just adequate support can make a world of difference when it comes to securing your comfort and confidence when you’re out and about.
But we all have our own preferences when it comes to naming the best women’s underwear styles or cuts. For starters, some of us just love the natural sex appeal and promise of no panty lines that accompanies wearing some tasteful g-strings. For other women, however, these panty cuts are definitely a no-go, opting instead for the security and coverage of women’s briefs. And if you’ve found that you do prefer one style over another, then it’s your prerogative to fill your panty drawer with only the best women’s underwear to suit your tastes.
Top 10 Best Women's Underwear in Australia
To accompany our recent explorations of the best bras and even the best lingerie brands to keep an eye on, today we’ll be diving deep into our top picks for the best underwear for women across a wide range of different styles and categories.
Read on to potentially find your next everyday essential women’s underwear to add to your undies drawer today.
The 10 best underwear for women in 2023 are:
1. Kayser Pure Cotton Full Brief
Best Cotton Women’s Undies
First up on our list of the best undies for women comes Kayser’s Pure Cotton Full Briefs. With their 100% pure cotton construction complete with extra secure mesh trim, these full coverage briefs provide all the support and structure you need whilst still feeling like a second skin.
The superfine cotton will ensure that you experience minimal fabric sensitivity or itching, whilst the figure-hugging mesh trim helps to remove any risks of VPL (or ‘visible panty line’). And if the full brief style isn’t working for you, you can still pick up some of these uber comfortable numbers in a bikini style too.
Colours: Black, Skin
Sizes: S – XL
2. Sloggi Zero Feel
Best Seamless Underwear For Women
When it comes to seamless undies, Sloggi truly is a household name. So it shouldn’t be any surprise that we’re naming Sloggi’s Zero Feel Maxi Briefs as our best seamless women’s undies that are guaranteed to provide full comfort with (again) zero VPL.
Like all Sloggi basic briefs across the Zero Feel line, these undies are designed to be invisible – both when under clothing but even when you’re just wearing them. Sloggi’s renowned for using dot bonding technology to easily process natural seams across their undies, all of which are produced using only the smoothest multi-stretch fabrics which are entirely exclusive to the Sloggi brand.
And once again, if the full brief style isn’t for you, you can shop for Sloggi Zero Feel Hipster or even the Sloggi Zero Feel String, which is guaranteed to be one of the most comfortable and unconventional g-strings you’ll ever wear.
Colours: Vary from cut to cut.
Sizes: XS – XL
3. Calvin Klein All-Over Lace String Thong
Best G String Underwear
And what if you want a conventional g-string, that makes you feel sexy in lace without prompting you to sacrifice on comfort? If this is what you’re seeking when browsing through the best underwear for women in Australia, then this g-string is bound to be the right fit for you.
The Calvin Klein All-Over Lace String Thong is oozing with flair and sophistication in a small package. Constructed with semi-sheer stretch lace to produce a striking design complete with that signature Calvin Klein logo, this g-string has been designed expressly to be your secret weapon – a slinky and sinuous source of sensuality when you need it most.
Colours: Black, Summer Taupe
Sizes: XS – L
4. Sculptresse Estel Deep Brief
Best Plus Size Women’s Underwear
If you’re a sucker for lace cutouts, but aren’t interested in cuts that can’t keep up with your curves, then this next one’s just for you. The Sculptresse Estel Deep Brief is hands down one of the most flattering briefs we have on offer here at Illusions Lingerie. Its intricate lace pattern work adorns most of the hips and rear of these briefs to naturally accentuate or dare we say, even flaunt your curves. The Brazilian-style cut of these deep briefs is also naturally complimentary to curvy girlies, with the final fit and feel being further supported by the fact that these deep briefs are also high-waisted!
Pair your Estel Deep Briefs with Panache’s matching Estel Plunge Bra to become a striking figure in scarlet (well, ‘Berry’ or ‘Dusk Blue’, to be more precise)!
Colours: Berry, Dusk Blue
Sizes: M – 4XL
5. Kayser Recycled Microfibre Full Brief
Most Affordable Undies For Women
Despite taking the crown as our best cheap underwear for women, we reckon Kayser’s Eco Collection contains some of the most timeless brief designs too. Even just looking over the Kayser Recycled Microfibre Full Brief will reveal that much. Produced using pre-consumer nylon, these eco-friendly briefs are perfect for reducing the carbon impact of your intimates drawer – and again, all without sacrificing on comfort too.
Kayser has also made efforts to cater to all types of bodies, providing their recycled microfibre undies in a range of different styles. If you’re impartial to some lace, then you’ll want to add their Recycled Microfibre Lace Full Brief to your cart. And if a touch of lace is more to your tastes, then consider opting for the Kayser Recycled Microfibre High Cut, or even the Kayser Recycled Microfibre Midi Brief. All three of these styles boast a cotton gusset for additional comfort, as well as a hidden elastic waistband for exceptional support and reduced risks of VPL.
Colours: Black, Blush
Sizes: S – XXL
6. Tani Full Brief
Best Breathable Underwear For Women
When it comes to breathability, nothing beats plant fibres. And nowadays, there are just so many different types of natural origin fibres to select from, including cotton and silk, and even newly developed cellulose fibres like lyocell and tencel. But none of these are quite like Tani’s own exclusive natural origin fibre.
The Tani Full Brief has been constructed using Tani’s proprietary beech wood fibres. These neutral and basic briefs provide exceptional breathability, making them the best undies for women who are on the go day-in and day-out.
The Tani Full Brief is also guaranteed to be a great investment for any women who are sensitive to synthetic fibres, but may not be willing to shell out big bucks for 100% pure satin undies.
Colours: Black, White, Nude
Sizes: S – XXL
7. Jockey Promise Full Brief
Best Women’s Undies For Sports
Whilst a lot of the top women’s undies that we’ve outlined in this list thus far promise a reduced risk of VPL, Jockey goes one step further to guarantee that you will never see a visible panty line when wearing their Jockey Promise Full Briefs. That’s actually why they’re called ‘promise’!
On top of that, these move-friendly undies have been constructed with a silky smooth tactel fabric, complete with an overlocked leg design that’s built to reduce risks of dig-in. And like the Full Briefs, both the Jockey Promise Tactile Bikini and the Jockey Promise Tactile G-String are designed to be seamless as well, making them perfect for wear under figure-hugging activewear or other sports attire.
Colours: Flesh, Black
Sizes: S – XXL
8. Lingadore Daily Lace Brief
Best Bikini Underwear For Women
For women who love a cheeky bikini cut, look no further than the Lingadore Daily Lace Brief. With its soft and breathable microfibre construction complete with delicate yet sturdy lace side panels and an elasticated waistband to boot, these lacey briefs are designed to be your daily go-to, delivering the cutest fit whilst still providing all the comfort and coverage of full-style briefs.
And for even more added value, Lingadore has developed their collection of daily briefs and matching bras to include a wide range of different colours and sizes. So there’s guaranteed to be a style that suits your wardrobe and your personal tastes to a tee.
We strongly recommend pairing your new daily lace briefs with a matching Lingadore Daily Full Coverage Bra for a coordinated look that’ll have you feeling uber empowered.
Colours: Red, Daily Blush, Antique Blush, Black, Ivory, Dark Slade, Deep Lake
Sizes: XS – XXL
9. Lingadore Daily Lace Hipster
Best Hipster Undies For Women
Okay, we’re not done with our lace obsession just yet. There are just so many to choose from, and across a variety of different feminine styles too. And whilst we have covered a fair amount of full-style briefs today, we’ve barely touched upon one of the most popular styles: hipster briefs.
If you’re impartial to the flattering, hip-hugging style of hipster briefs, then you’ll find plenty to love about the Lingadore Daily Lace Hipster. This hipster-style variant of Lingadore’s original daily lace briefs is made from comfortable stretch lace with an intricately woven hemline for durability.
The short cut and structure of these hipster undies also pairs perfectly with Lingadore’s Daily Lace Balconette Bra, if you want to grab yourself a complete set of these beautiful basics.
Colours: Daily Blush, Navy, Black, Antique Rose, Ivory
Sizes: XS – XXL
10. Sloggi 2 Pack Maxi/Hikini/Midi Briefs
Best Overall Underwear For Women
Now to wrap up today’s list of the best underwear for women in Australia, let’s conclude with our overall pick for some of the best basics to add to your intimates drawer today. And if you’ve stuck with us for this long, you probably won’t be too surprised that Sloggi has well and truly won our hearts here.
But what Sloggi briefs in particular have won us over? Well, on that we can’t entirely decide, so we’ll leave you with one of their best value products: the Sloggi 2 Pack Maxi Briefs. With this 2 pack, you can stock up on your favourite no-show undies and pay reasonable prices in the process. And yes, you can even pick up some cheeky Sloggi Hikini Briefs or Sloggi Midi Briefs in a 2 pack as well.
Colours: Fresh Powder, Black, & Other Colour Variants (varying from cut to cut)
Sizes: S – 4XL
Found a few briefs that pique your interest? Then why not do a little retail therapy by adding a few of our best women’s undies to your cart? Or better still, why not come visit us at our Moonee Ponds store to explore our expansive collection of modern women’s briefs today? Our friendly team here at Illusions Lingerie is always keen to talk about all things bras, briefs, bodysuits, and even breast forms with anybody who’s seeking to refresh their basics or even just to feel comfortable in their own skin.
Come visit us in-store today to receive an in-store fitting and additional support from our warm and welcoming staff.
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About The Author
Famously known throughout Moonee Ponds and Greater Melbourne as the "Bra Fairy", Tracey has been helping women feel comfortable and confident through stress-free bra fittings for over 38 years.